Welcome to Reinventing Rural

Helping rural communities embrace their rugged culture of innovation and entrepreneurship.

Why we exist

The Reinventing Rural virtual community was launched in 2020 to help rural businesses in Oregon and the Pacific Northwest adapt to evolving economic conditions. Running a business is hard, especially in a rural community. Reinventing Rural (RR) offers a solution to your isolation. Here you can access presentations, workshops, peer connections, and mentors inside your community and beyond. RR membership is free and levels the playing field, giving all rural entrepreneurs and small business owners access to tools that help support innovation, strengthen their businesses, and ultimately help rebuild their rural economy. This free assistance is available through Business Oregon funding received from the federal CARES act.

Grow with us

Rural areas are rich with local culture and are essential to the economy. We also know gaining access to outside information can be challenging. That is why Reinventing Rural created this online community focused on connecting you with the resources you need for both personal and professional growth.

Access to experts

In this virtual community, you are supported in whatever stage of business you are in. Whether you are planning to start a business, have just launched one, or want to scale your existing business, we provide you access to service providers, content experts, and thought leaders to foster your small business success. Have a great innovative idea and don't know where to start? This is the place. Our trusted Reinventing Rural partners include Rural Development Initiatives, Oregon’s Small Business Development Center, Foundry Collective, and many others.

Join the movement

Through the Reinventing Rural online community platform,  rural small businesses connect with mentors and subject matter experts. Members can join groups and forums that are specific to your needs, providing support tailored to your situation. With access to workshops, webinars, and virtual conferences, you can actively engage in the sharing and receiving of valuable information.

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